There are countless articles on the web talking about Second Life and the announcement of PlayStation Home, the new game for the Sony PlayStation 3 that allows you to put a player in Sony’s virtual world and interact within a next-generation online community. As Sony describes, it is going to be a “Free Download to Allow Broad User Interaction in Highly Detailed Community Environment; Opens Door to User-Created Content, Collaboration and Commerce”.
There is a more detailed description of the comparison and evolving world of gaming here, if you are interested.
It looks like we’re seeing a migration of Web 2.0 into Gaming 2.0. It’s going to be interesting to see what other video games are going to be released in the upcoming years that incorporate user-generated content and community-oriented structures. Which game is going to be the next blockbuster? Could gaming start to include website links and content? How integrated could these video games become with the web? Is it possible that we might see commerce systems integrated into video games, such as seen in Second Life? Who wants to guess the first day we start to see Google AdWords on the side of a video game? Or, how about a user in a gaming community advertising Amazon products in association with what attributes or “knowledge” your virtual character has developed. My guess: December 14th, 2008 at 8:37 am Eastern Standard Tiem. Random? Maybe. What do you think?
I just found a really cool innovation coming to the gaming world, and perhaps online shopping too! Researchers in Germany developed a 3D animation technique that allows a high-resolution scan of a person to be super-imposed onto another person’s or character’s movements. This technology was originally developed for use in 3D video, but it may be possible to get yourself scanned somewhere and use the generated file to integrate your own 3D scan into your own virtual world video games. Too limiting? Maybe.
Okay, how about this … online clothes shopping!
The problem with shopping for clothes online is that it is too hard to imagine how clothes are going to fit. Solution: using this 3D technology, you can use your 3D scanned shape to virually “see” these clothes on YOUR frame. (and if you’re entrepreneurial and decide that you want to develop this idea, all I ask is for an honourable mention , and a few shares of the company if you’re feeling generous…)